MyChiroPractice is the ONLY chiropractic logo + branding, web design, and marketing firm in the world which utilized extensive focus group research, human behavioral studies, as well as branding matrices to build successful chiropractic practices.
Patients look for doctors who “look legitimate”, “look professional”, “look trustworthy”. That’s not us speaking, it’s your potential patients.
That’s why in 2009, MyChiroPractice started investing hundreds of thousands of dollars to better understand the average potential chiropractic patients’ perceptions, web usability habits, as well as selection criteria, as it relates to engaging with, and signing up with a chiropractor.
This ever-evolving data enables us to pinpoint and eliminate any misconceptions regarding the chiropractic profession, and build chiropractic brands that will withstand the subconscious objections of even the most critical non-believers out there.
Don’t believe chiropractic can help them with their health problems.
Of females do the majority of health research for the family.
Number of seconds to make a first impression on a patient.
Leave a cluttered website and never return again.
Admit they choose MD’s over Chiro’s because of their image.
Say template websites and $99 brands devalue chiropractic.
Chiropractors are behind acupuncturists, masseuses, PT’s and MD’s.
Admit a well-branded practice means value and quality care.
Potential patients get turned off by cookie cutter websites.
Say image plays a “decisive” role in picking a chiropractor.
If chiropractic is losing credibility and market share due in part to its cookie-cutter / sub par image, wouldn’t it make sense to improve it dramatically?